Articles that might be of interest to influencers.
The 2018 B2B Trade Show Hashtag Report
The top 150 hashtags for B2B trade shows in four market segments (marketing, technology, auto, and media).
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Content Can't Rely on 'Better' as a Differentiator
--Your company might be “better” at what it does. But in order to get noticed and win deals, you need to differentiate yourself by focusing on answering, “Better for Whom?” and “Better at What?” And then making those answers an integral part of your content strategy.